Who We Are
A Kenyan-based social enterprise with a global vision: inclusive digital transformation for agriculture and rural livelihoods across East Africa and beyond.
What We Do
We build bridges between traditional agriculture and digital opportunity. Through VSLA digitization, the Agri-Trade marketplace, and knowledge platforms like NOVA BOX, we enable smallholders, women, and youth to access finance, reach buyers, and build skills—with real-time data from our Market Information System (MIS) powering better decisions.
Our Vision
A world where every farmer and rural entrepreneur can access finance, markets, and knowledge through inclusive technology—reducing poverty, strengthening resilience, and scaling sustainable growth across Africa and other emerging regions.
Our Mission
To empower farmers, women, and youth through digital solutions that integrate finance, markets, and knowledge—driving sustainable livelihoods, financial inclusion, and community resilience where it matters most.
The Challenge We Address
Smallholder farmers and rural entrepreneurs often face fragmented supply chains, limited market access, and exclusion from formal finance. Over two-thirds of farmers lack access to digital marketplaces; women-led groups and youth struggle to scale. We exist to close these gaps with technology that fits local context.
Where We Work
We operate from Kenya and serve partners and communities across East Africa. Our ambition is to scale proven models into other African markets and beyond, in partnership with governments, development agencies, and the private sector.
Services We Offer
- Digital financial inclusion (VSLA digitization)
- Agro-input and aggregation e-commerce (Agri-Trade)
- Farmer advisory and extension services
- Knowledge platforms and e-learning (NOVA BOX, E-Group)
- Impact analytics and MIS dashboards